To create this effect I used seperate text layers, turning them with the CTRL and T tool to be at different angles, and also using the text size tool to make the font size larger and smaller. I then added text properties such as gradients , drop shadow and embossing the letter. I then copy merged all the letters and pasted it as a seperate image, adding a gradient of silver to black, then putting it below the other text.
I also experimented with brightness and contrast to create different feels to an image, making them darker or lighter as seen above.
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